The challenge

Otsuka is a Japan-based pharmaceutical company mainly active in the field of schizophrenia and psychosis.

With a limited budget in the digital channel, can it become a benchmark in mental health?

The solution

Content Marketing 100% Otsuka, with new formats and adapted to each social channel. On Twitter we have become an informative reference for news and congresses and on LinkedIn, a reference for knowledge, innovation, and creativity applied to the sector.

How have we done it?

• Content marketing
• Social Media
• Community Management
• Social Ads

Results provided

• More than 200 new followers per month
• More than 5,000 visits to network profiles per month
• Over 50k impressions per month