Success case

Otsuka: Content Marketing

for social networks

The challenge

Otsuka is a Japan-based pharmaceutical company mainly active in the field of schizophrenia and psychosis.

With a limited budget in the digital channel, can it become a benchmark in mental health?

The solution

Content Marketing 100% Otsuka, with new formats and adapted to each social channel. On Twitter we have become an informative reference for news and congresses and on LinkedIn, a reference for knowledge, innovation, and creativity applied to the sector.

How have we done it?

  • Content marketing
  • Social Media
  • Community Management
  • Social Ads

Results provided

  • More than 200 new followers per month
  • More than 5,000 visits to network profiles per month
  • Over 50k impressions per month